The Secret to Success

Website & Hosting Solutions

There is no single rule to follow to be successful, however, there are some rules you should always consider defined by “The 7 P’s” of Marketing.

PRODUCT

The product can be intangible or tangible as it can be in the form of services or goods.

PLACE

You should understand who your target market is make sure you are easily accessible to them.

PEOPLE

I feel this is point most important.Without people there is no business. Consider yourself, employees and customers.

PHYSICAL EVIDENCE

Consistent branding across all lines of communication and throughout your whole business is key to make you stand out from the crowd.

PRICE

Ensure that your price is reasonable for what you are offering and your customers will be happy to pay for what they get.

PROMOTION

This should not solely be about advertising but also considering public relations alongside sales organisation and promotion.

PROCESS

Processes must be fit for purpose. Any process must be reviewed regularly and tweaked to cater for demand.

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